Melbourne Marketing Consultant for Wine & Food
Hi, I’m Holly Formosa—a marketing consultant for the wine, food, and hospitality industries. With 15+ years of experience, I help businesses like yours drive growth through smart, customised strategies.
If you're ready to boost revenue, attract new customers, and strengthen your brand, let’s connect and make your marketing work for you.
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“You gave us fantastic insight into our business and the tools to leverage that insight.”
— Dervilla McGowan, Founder and Distiller at Anther
Need Hospitality & Wine Marketing That Actually Works?
You're here because you’ve got a new idea, or maybe things have stalled.
Maybe you're launching a new venue, wine label, or service but aren't sure how to reach the right audience.
Or perhaps the initial buzz around your business has slowed, and you’re looking for fresh ways to keep people engaged, boost revenue, and connect with new customers.
No matter your challenge, I’m here to help. I’m a marketing consultant specialising in hospitality and wine—and I know what it’s like to manage the ups and downs of keeping a brand relevant, profitable, and fun for guests.
Why Choose a Consultant Instead of an Agency?
Flexibility, focus, and results.
With a consultant, you’re getting experience without the big agency fees or long contracts. I work on your terms, whether that’s by the hour, month, or project.
Plus, my background in sales sets me apart; I’m always measuring success by real-world results like revenue and customer loyalty, not just clicks or views.
Client Success Stories
Case studies showcasing how I’ve helped brands achieve their goals through innovative marketing strategies.
“Holly demonstrated proactiveness and an impressive drive, reflecting her strong passion for wine and food.”
— Angela Brown, Owner / Sales & Marketing Director, All Saints Estate
Holly’s Growth Insights
Discover essential business and marketing insights tailored for the food, wine, and tourism sectors.
What I Do as a Marketing Consultant
Most of my clients have tried working with PR agencies or big marketing firms, only to find they didn’t get the return they needed. That’s where I come in with tailored advice. I’m here to help you:
Plan marketing that’s built around your goals—more sales, better customer engagement, and lasting growth.
Create strategies that bring together PR, digital marketing, ads, and brand messaging, so it all works in sync.
Adapt your marketing to meet the changing needs of your audience, especially younger generations.
Let’s Get Your Marketing Back on Track
If you’ve been feeling unsure about where to start or which marketing efforts are worth your time and budget, you’re not alone.
My goal is to make things simpler for you with a clear, easy-to-follow plan that fits your brand.
Together, we’ll focus on strategies that truly drive growth—without the fluff.